Approach
Selling
The decision to sell is one of the most important decisions an owner can make. Not only is this a difficult personal decision, but the financial, marketing, legal and tax questions can be overwhelming. CobbCorp is sensitive to the effect a proposed transaction can have on media operations and personnel. We manage the process to minimize disruption of operations while maintaining the utmost discretion.
We appreciate the sensitive business and personal issues involved when selling a property. Time and time again, our proven industry experience has helped sellers address and solve complex issues before they become unmanageable.
We understand the industry, know the marketplace and have the ability to creatively position a station and find the right buyers. This comes with decades of proven experience – something that many of the firms, including larger ones, simply don’t have. When you work with CobbCorp, you work with senior executives who understand your business.
To help you best position your asset, an intensive Offering Brochure is created that adds value and credibility. This book is designed to anticipate and answer most questions a buyer may have, thereby reducing transaction time.
In addition, we are with you through every step of the transaction including:
- Brochure Preparation
- Marketing Planning
- Creating a Key Prospect List
- Due Diligence
- Negotiations
- Assisting with Legal Counsel
- Closing the Deal
We’re proud to say that being a partner though the entire process has earned CobbCorp client loyalty and repeat business. Our discretion, professionalism and end results give you the opportunity to maximize return.
Buying
As a catalyst for some of the most significant media transactions in the past three decades, our team knows what it takes to help you make wise decisions. As a client, you’ll receive current financial and market information to accurately assess a potential transaction. But it’s more than just running numbers. We’re with you through every step, including:
- Targeting Opportunities
- Analyzing Alternatives
- Assessing Potential Revenue Streams
- Identifying Funding Sources
- Negotiating the Transaction
Our experience and wide range of services optimize your ability to purchase with confidence and increase your opportunity to expand your portfolio and your assets.
Capital Sources
It takes capital to complete transactions. Our team has established a solid reputation with the banking community and private equity firms by being prepared, knowledgeable and readily accessible. We’re active at the outset, providing information and options to clients looking to locate and select funding sources.
For capital providers, our team helps locate avenues for growth, assisting them in finding investment platforms. Our extensive industry knowledge and strong relationships help identify investment opportunities as well as management talent to build platforms for success.
With our contacts and knowledge, we consistently discover new opportunities that will help clients reach their capital raising and investment goals.